HOW PERFORMANCE MARKETING SOFTWARE IMPROVES FIRST PARTY DATA UTILIZATION

Just How to Minimize Mobile Application Churn With Performance Advertising SoftwareApplication spin is a critical organization metric that gauges the percent of individuals who stop making use of an application in a provided timeframe. A high price of spin can be a warning sign that customers are wearying and turning to competitor applications.Whil

How to Prevent Mobile Ad Fraud With Performance Marketing SoftwareMobile fraud is an existing and ever-growing industry issue, wasting billions of dollars annually. It is a problem that will not go away – but it can be prevented with the right tools and strategies.One of the most effective strategies to prevent fraud is a unified performance mark